Something’s up with Facebook and marijuana—again.
Recently, pages with “marijuana” and “cannabis” in their names stopped appearing in search results.
The pages are still active and can be found via direct links, but users without the URLs or bookmarks are out of luck, leading to questions about whether the social network is “shadow banning” the pages.
Facebook has yet to offer an explanation for this snafu, which is, for example, affecting the page for the California Bureau of Cannabis Control, the official government agency that regulates the state’s multi billion-dollar industry, as well as cannabis-focused media outlets like Marijuana Moment and Marijuana Business Daily and nonprofit advocacy groups like the Marijuana Policy Project.
— Sylvia Chi, Esq. (@sylviachiesq) July 31, 2018
A “shadow ban” is the term used for when a user’s web resource–a social-media page or a web-forum post–isn’t deleted or blocked, but is only visible to the individual user.
Since 2014, when legal marijuana marketplaces opened up in Washington and Colorado, all major social networks declared cannabis-related ads verboten. To this day, significant limitations remain.
Advertisements for marijuana businesses or advocating cannabis use are regularly blocked on Facebook and other social-media websites—including Instagram, which is also a Facebook property—for violating community standards, which ban the sale of “illegal drugs.”
Algorithms often block promotions for news articles or other noncommercial posts that merely mention “marijuana” or “cannabis,” a situation that often requires lengthy appeals processes to clear automatically flagged content that doesn’t actually violate terms of service.
But this may be the first time access to a government agency’s marijuana-related page has been interrupted in this way.
In this case, the disruption is significant: Marijuana industry attorneys, entrepreneurs and businesspeople rely on BCC’s Facebook page for notices of upcoming meetings and for easy access to the latest iteration of the state’s lengthy and complication rules for the marijuana industry.
BCC staff are aware of the issue and have contacted Facebook for an explanation, but have yet to receive one.
“We have reached out to Facebook with no response so far,” BCC spokesman Alex Traverso said in an email to Marijuana Moment. “This is the first time something like this has happened. In fact, we’ve even done promoted posts on Facebook before without any issue.”
Reached via email, a spokesperson for Facebook asked for more information about the situation. After it was provided, the spokesperson did not respond to further requests for comment.
“It’s clear that something’s happened,” said Sylvia Chi, an Oakland, California-based attorney with clients in the marijuana space. “But it’s not clear what.”
It's not just BCC; this "shadowban" seems to work by not surfacing any page that has "cannabis" or "marijuana" in the title through Facebook's search, EXCEPT on the Facebook app for iOS. Other affected pages include @NCIAorg @MarijuanaPolicy, @MarijuanaMoment, and @MJBizDaily.
— Sylvia Chi, Esq. (@sylviachiesq) August 1, 2018
Users accessing Facebook via the iOS app have been able to find cannabis-related pages they already follow on the main search results tab, but tapping the “Pages” tab yields an empty result.
Chi theorized that the snafu is a “bug” or glitch rather than a conscious choice to de-list or shadow ban marijuana pages.
Facebook has in the past been criticized for inconsistent, incoherent and unrealistic community guidelines. Until 2016, users were able to conduct firearms transactions. And critics have faulted the social network for its inability to police hate speech, including posts and pages from white-supremacist organizations.
“I think their community standards around marijuana are problematic,” said Chi, who noted Facebook had earlier this year updated its guidelines to prohibit minors from seeing advertisements of gun accessories. “It seems like they could do the same thing for marijuana, but just don’t want to.”
California Governor Signs Marijuana Tax Fairness Bill But Vetoes Cannabis In Hospitals
California Gov. Gavin Newsom (D) announced on Saturday that he signed several marijuana-related bills into law—including one that will let legal businesses take advantage of more tax deductions—but also vetoed another measure that would have allowed some patients to use medical cannabis in health care facilities.
Under a section of current federal law known as 280E, marijuana growers, processors and sellers are unable to deduct expenses from their taxes that businesses in any other sector would be able to write off. Until now, California policy simply mirrored the federal approach.
(Marijuana Moment’s editor provides some content to Forbes via a temporary exclusive publishing license arrangement.)
Photo courtesy of Carlos Gracia.
Former Congressman Who Fought Marijuana Legalization Joins Cannabis Company Board
A former GOP congressman with a long track record of opposing marijuana legalization efforts is now cashing in on the legal cannabis industry.
FSD Pharma, a Canadian company that is a licensed producer of “pharmaceutical grade cannabis” through its subsidiary FV Pharma and researches cannabinoid-based therapies, announced on Friday that former Rep. Steve Buyer (R-IN) joined its board of directors. Missing from the press release is mention of his legislative history that includes repeated actions to oppose federal protections for state-level marijuana reforms.
From 1998 to 2000, Buyer cosponsored two resolutions and one bill aimed at condemning legalization and upholding federal prohibition. His opposition extended to limited medical cannabis reforms, too, voting five times from 2003 to 2007 against an amendment to protect state laws and the patients and providers complying with them from federal prosecution.
One of the anti-marijuana resolutions he signed onto passed the House but did not advance in the Senate. As introduced, it characterized cannabis as “both dangerous and addictive” and stated that “Congress is unequivocally opposed to legalizing marijuana for medicinal use, and urges the defeat of State initiatives that would seek to legalize marijuana for medicinal use.”
The version that passed, which Buyer voted for, expressed concerns that “ambiguous cultural messages about marijuana use are contributing to a growing acceptance of marijuana use among children and teenagers” and noting that federal authorities can enforce prohibition “through seizure and other civil action, as well as through criminal penalties.”
The separate bill he cosponsored sought to declare state laws that allow cannabis use as “null and void.”
“[I]t is the intent of the Congress to supersede any and all laws of the States and units of local government insofar as they may now or hereafter effectively permit or purport to authorize the use, growing, manufacture, distribution, or importation by an individual or group of marijuana or any controlled substance which differs from the provisions of the Controlled Substances Act and the Controlled Substances Import and Export Act or regulations issued pursuant thereto,” it read.
It’s not quite clear what changed for Buyer, but his appointment to the board of a major marijuana company that has benefitted from the successful reform movement he opposed is sure to raise questions.
In response to Marijuana Moment’s query about what accounted for the former congressman’s evolution on the issue, FSD Pharma President Zeeshan Saeed simply replied, “3M options as all other Directors and $40k cash comp.”
Hours later, Saeed clarified that he intended to send that reply to another journalist.
Raza Bokhari, executive co-chairman and CEO of FSD Pharma, said in a subsequent email that he’s known Buyer for years and believes that while he “remains opposed to recreational use of cannabis,” he “has come to recognize the potential of cannabinoid molecule in drug development targeting auto-immune diseases, especially the role of synthetic cannabinoids and other cannabinoids targeting the endocannibinoid system of the human body.”
The former congressman has been on “a very personal journey, with his wife being plagued with an auto-immune disease that has no cure and others in her family also that suffer from auto-immune diseases,” Bokhari said.
He added that Buyer has personally invested a quarter of a million dollars in the company and compared him to former House Speaker John Boehner (R-OH), who also joined the marijuana industry after opposing cannabis reform while serving in Congress.
In a press release announcing the appointment, Buyer said the “opportunity to participate in FSD’s growth at this stage is exciting” and that he’s “attracted by FSD’s medical research to tame and define the unknown by challenging the edges of medical science to provide relief to people suffering from fibromyalgia and other serious illnesses.”
In welcoming Steve Buyer to the FSD Pharma Board of Directors and announcing a share consolidation, the Company has made an immense positive stride forward https://t.co/aAP9cM2kAi
— FSD Pharma (@FsdPharma) October 11, 2019
One industry that the former congressman’s actions did assist while in office and later went on to work for as a lobbyist is Big Tobacco. Buyer raised eyebrows in 2009 when he opposed legislation to regulate the tobacco industry and argued in a House floor speech that a person is just as likely to experience the health consequences of cigarettes if they were to smoke dried lettuce or grass. He insisted that it’s “smoke that kills, not the nicotine.”
Shortly after retiring, Buyer joined tobacco company Reynolds American as a lobbyist and paid consultant.
There have been several reports that noted Buyer’s decision not to run for reelection in 2010 came amid controversy over a foundation he founded. The Frontier Foundation was supposed to provide educational funding for students, but while it raked in tens of thousands from pharmaceutical interests such as Ely Lilly and PhRMA over a three-year period, it reportedly hadn’t distributed a single scholarship.
His retirement came months after USA Today and the Indianapolis Star reported on the foundation’s activities.
But now, Buyer is entering the cannabis space, and the company described his experience in the pharmaceutical industry and Congress as an asset.
“In welcoming Steve Buyer to the FSD Pharma Board of Directors and announcing a share consolidation, the Company has made an immense positive stride forward” FSD Pharma CEO Raza Bokhari said. “Steve’s addition has further strengthened the independence and profile of the FSD Pharma Board of Directors; his broad leadership experience and pharmaceutical industry relationships will help enhance our visibility, especially among U.S. Institutional investors and on U.S. Capitol Hill.”
Buyer also previously served as a special assistant U.S. attorney and an Indiana deputy attorney general.
This story has been updated to include additional comment from FSD Pharma’s CEO.
Photo courtesy of Philip Steffan.
Inventors File Patent Application For Scratch-And-Sniff Marijuana Packages
Scratch-and-sniff marijuana packaging could be coming to a dispensary near you.
An application for a patent on the cannabis container concept was published by the U.S. Patent and Trademark Office on Thursday. In order to comply with state regulations while at the same time ensuring consumers know what they’re buying, the inventors are pitching a secure package that uses non-THC volatiles to produce the scent of the product when a sticker on the exterior is scratched.
The applicants recognized in their filing that there’s an existing patent application for scratch-and-sniff stickers that are meant to identify the flavor of coffee, but argued their idea is distinct because the other application produced the scent of coffee after it’s brewed whereas this sticker would smell like cannabis in its unsmoked form.
“A major hurdle to the purchase of Cannabis is the secure packaging laws of various states,” the application states. “Packaging can often prevent a purchaser from observing certain characteristics of the Cannabis, such as its scent.”
In a summary of the proposal, the applicants said the “general purpose of the present invention is to provide a Cannabis package and method of selection that includes all the advantages of the secure packaging, and overcomes the drawbacks inherent therein.”
Another advantage of the proposed packaging is to help patients identify medicinal properties of different marijuana varieties, or assess quality, without having to open the product, the applicants, Random Vaughn and Jonathan Tanzer of Olympia, Washington, argued. They said that scent is is important in “selecting Cannabis for medical reasons such as seizures, headaches, or insomnia.”
The application lists two iterations of the concept. The main one would involve a sticker that would be infused with the scent of cannabis. Terpenes, which are non-intoxicating compounds in the plant that give cannabis its smell and taste, would be used to produce the scent.
For the other, the scent wouldn’t correspond with the actual small of the marijuana itself, but instead various flavor notes, which are sometimes used in cannabis marketing to describe the product’s qualities similar to what’s often done with wine. The applicants listed a diverse list of potential smells, including freshly cut grass, bread, vanilla, bacon, fish and chips, a Christmas tree, cinnamon, after shave, shampoo, the seaside, furniture polish and a Sunday roast.